Brand USA Travel Week U.K. & Europe 2026

Onsite Resources

Global Entry mobile enrollment in Amsterdam, and the Get Facts. Get Going. team on site at Beurs van Berlage.

Global Entry

Mobile enrollment in Amsterdam

U.S. Customs and Border Protection (CBP) is bringing Global Entry mobile enrollment to Amsterdam during Brand USA Travel Week U.K. & Europe 2026, giving conditionally approved applicants the opportunity to complete their required in-person interview while in Amsterdam.

Interview Dates

September 25–29, 2026

Hours

9:00 a.m. to 5:00 p.m.

Location

Park Plaza Victoria
Damrak 1-5, 1012 LG Amsterdam

What is Global Entry?

Global Entry is a U.S. Customs and Border Protection Trusted Traveler Program that provides expedited clearance for pre-approved, low-risk travelers upon arrival in the United States. Members can use dedicated Global Entry processing at participating U.S. airports, making the international arrivals process faster and more convenient.

Eligibility for Event Attendance

This event is exclusively for individuals who have received “conditionally approved” status for Global Entry membership. Attendance is by appointment only.

How to Apply

Apply for Global Entry and schedule your interview

  • Step One Create an account and apply online. Visit the Trusted Traveler Programs (TTP) website and complete the online Global Entry application. Submit the non-refundable application fee of $120.
  • Step Two Await conditional approval. After submitting your application and fee, CBP will conduct a background check. You will be notified by email or through your TTP dashboard when your application status changes to “conditionally approved.”
  • Step Three Schedule your interview. Once conditionally approved, log in to your TTP account and click “Schedule Interview.” Select your desired location and, from the “Other Countries” drop-down list, choose “The Netherlands.” Select an available appointment during the special enrollment event dates.

Important Reminders

  • Some partner countries require additional steps in the application and background check process. Visit ttp.dhs.gov for additional information.

  • Attendance is strictly by appointment only.

  • Interview appointments are limited and available on a first-come, first-served basis. Eligible travelers are encouraged to schedule as soon as appointments become available.

Get Facts. Get Going.

Public Affairs on site daily

Brand USA's Public Affairs team will be on site daily in the Beursfoyer at Beurs van Berlage to connect with exhibitors, buyers and media and share resources from Get Facts. Get Going., Brand USA's new traveler information platform.

The Platform

Get Facts. Get Going. provides international travelers with clear, reliable, and easy-to-understand information about traveling to the United States, helping address common questions, clarify misperceptions, and navigate the travel planning process.

Also On Site

Representatives from U.S. Customs and Border Protection and the Visa Office at the U.S. Department of State will also be on site to answer questions about U.S. visa and entry policies.

Stop by to learn more about the platform and how you can deploy the Get Facts. Get Going. toolkit across your own channels and networks. Together, we can help cut through the noise, separate fact from fiction, and ensure international visitors have the accurate information they need to travel to the USA with confidence.